The ultimate #BlackBoyJoy representative Jay Versace is teaming up with Barneys New York to give back for the holidays.
Versace will be using his influence to raise money for the Children’s Defense Fund, which ensures that every child has the chance for a successful, healthy, and safe start in life.
“For every social media post shared using the hashtag #HaasRules, the Barneys New York Foundation will give $5 to the Children’s Defense Fund!” Versace captioned a colorful and psychedelic campaign videos for Barneys.