Surviving R. Kelly’ has took over the internet with its million of social media conversations for two nights in a row — but as they say, all publicity is good publicity.

According to The Blast, a rep for Spotify confirms that R. Kelly’s  streams have increased 16% since Lifetime aired part 1 of ‘Surviving R. Kelly’ on Thursday night.

via The Blast:

The bump is interesting, considering the rocky past between R. Kelly and Spotify. Back in May, the global streaming giant announced they were removing R. Kelly’s music from all of its owned and operated playlists as part of an updated policy to stop promoting artists who have been accused of “hateful conduct.”

Spotify later backtracked from the ban after receiving backlash for supporting other artists who had been accused of sexual assault while singling out Kelly.

“Surviving R. Kelly” has gained major attention by showcasing former friends, employees and even family members speaking candidly about R. Kelly sexually abusing not only women, but young girls. Stars like John Legend and Wendy Williams have attached themselves to the project, even appearing on camera to talk about the allegations.