Nura Afia is Covergirl’s Newest Brand Ambassador

Hijab-donning, Muslim beauty, Nura Afia is Covergirl’s Newest Brand Ambassador. Afia is of Moroccan, Swiss, and Lebanese descent.

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Recently , Covergirl announced beauty Vlogger, Nura Afia as the newest ambassador for their new So Lashy! BlastPro Mascara.

Afia told CNN:

It’s a big accomplishment for all of us…It means that little girls that grew up like me have something to look up to. I grew up feeling like hijab would hold me back.

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She also told Refinery 29,

I hope [this campaign] will show Muslim women that brands care about us as consumers and we’re important, especially hijabis.

Afia’s ambassadorship means she’ll appear in commercials and on a billboard in Times Square. More importantly, however, her alignment with this very American and very recognizable brand will, undoubtably, help to remove the stigma and fear many people still hold against those who practice Islam.

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I’m doing this because I want there to be a time when my daughter grows up when she knows she can be anything she wants to be…It doesn’t matter what her beliefs are or what she looks like.

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Frank Ocean’s Mom Created Sunscreen for People of Color

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Frank Ocean is a musical genius, therefore you know his mom is probably equally as dope. Katonya Breaux recently released a sunscreen for people of color. After becoming fed up with the white film left behind from traditional sunscreen, Breaux created UnSun. The mineral tinted facial sunscreen is SPF30 and includes natural ingredients like coconut oil, shea butter, and beeswax. “UnSun was made specifically for people of color representing the beige to dark chocolate tones of the spectrum. The desire to protect our skin from the sun should not mean having to wear foundation in order to cover the white and gray film that’s present after the application,” Breaux wrote on the site. “UnSun was specifically formulated with a mineral tint to address this concern. Tested on tones that range from olive to the darkest of chocolate, Unsun meets the challenge.”

Back in 2013, Breaux aired out her frustrations on Twitter.

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“Shortly after that, I called a friend of mine in the hair-care business and asked if I could meet the folks at their lab. That’s how the whole process started,” she told The Cut.

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UnSun is available for purchase online. Breaux says the line will expand with body and lip products currently in development. As women of color continue calling on beauty manufacturers to become more inclusive with products catering to darker skin tones, Breaux says companies should be put forth greater efforts in addressing the inadequacies. “There’s still a great need. There are multiple other brands that really need to get onboard. It will happen. The voices are getting louder, but of course there’s a need.”

Now this is what we call BLACK GIRL MAGIC

Via http://preview.blavity.com/frank-oceans-mom-created-sunscreen

6 Non-Cosmetic Beauty Tips

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Beauty and fashion influencers  are gaining thousands of followers by providing the low-down on everything from product reviews and beauty tips to skincare secrets. And women of color are owning their swag and investing in their attractiveness at record rates.

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The cosmetic and fashion industries have taken notice and are going mad trying to introduce products and advertising to capitalize on the expendable black beauty dollar. We have more options now than ever before on how to cosmetically enhance our beauty, and I’m here for all of it!

Looking our best not only makes us feel good, but it helps us to deliver our most confident selves to the world. In order to get a grand return on our beauty investment, we must tap into those intangible enhancements that shine from the inside out. In addition to our shea butter, coconut oil and good ol’ Vaseline, here are 6 totally free, absolutely free

1. Confidence
Don’t even think of leaving the house without it

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2. Smile
Show them pearly whites

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3. Attitude
Don’t be afraid to get in character

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4. Posture
Body language is everything

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5. Energy
Positive energy is the best bronzer, it GLOWS from the inside out.

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6. Passionate
Whatever you do, do it with passion. There’s nothing more attractive than owning it.

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