Reebok Announces New Partnership With Cardi B

Another bag secured for Cardi B!

The new mommy and rapper has a new partnership with Reebok, who unveiled her Aztrek kicks!

The price point for the sneakers and athletic wear starts at $45 and goes up to $90 for the 90’s inspired footwear.

Here’s the 411 on the kicks via Reebok:

Flashback to the ’90s in this on-trend retro runner in seasonal colors for an update on a true classic.

Are you feelin these kicks?

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Star Of The Year : A Radiant Cardi B On The Cover of People Español

Cardi B is the new face of People Español’s Star of the Year. She is photographed by Jora Frantzis and styled by none other than beloved Kollin Carter. He decked her out in a Ralph and Russo SS18 dress with Dylanex Earrings, creating an blinged out glamour shoot for the rapper. In the issue Cardi B opens up about her journey through motherhood and how this year has been the year of blessing and successes for her music and career overall.

Kollin Carter also styled Cardi in Moschino where Jeremy Scott showed mad love for the look on social media and even Carter revealed he love for the up close picture even though he likes to show off the entire look. 


Cardi in Dolce and Gabbana Organza FW18 dress.

 

Cardi B Talks Fashion + Why She Chose Fashion Nova to Partner With For A Collection

Cardi B is getting ready to launch her highly-anticipated collection for Fashion Nova and she recently spoke to Business of Fashion on why she chose to partner with fashion brand.

via BoF:

“They are always loyal to me. It’s like a friendship now,” she said of the bodycon clothing line that churns out 1,000 new items a week. “I’m also really proud of them. Their brand has sold so much, and I have sold so much at the same time and it’s like, ‘Yay, we did it!’ We both did it at the same time.”

Her collection, which goes on sale November 15, comes at a time when Fashion Nova’s popularity may just rival the rapper’s. According to a Piper Jaffray survey last week, Fashion Nova was the sixth most popular e-commerce site among upper-income teens, beating out brands including Forever 21, Lululemon and Adidas.

Since launching as an e-commerce site in 2013, Fashion Nova has managed to harness a lightning-in-a-bottle type of hype, fueled primarily by a network of prolific micro influencers who post photos of themselves wearing the curve-hugging clothing on Instagram. That, coupled with the constant flow of new product that Richard Saghian, chief executive of Fashion Nova calls “ultra fast fashion,” has catapulted the company into the top tier of online retail.

But the exposure and success has drawn competitors, who are taking a page out of the Fashion Nova playbook, as well as complaints from customers about fit and quality. As the marketplace becomes more saturated, the brand is looking to prove it can do more than churn out an endless series of disposable — and easily imitated — dresses, pants and tops.

Enter Cardi B. True to form, the rapper is as candid about her relationship with the brand (she has previously stated that she receives $20,000 a month to wear the label and promote it on social media) as she is her plastic surgery and personal life. But though she was among Fashion Nova’s earliest fans, recently, she’s worn Moschino, Tom Ford, Dolce & Gabbana and Alexander Wang for events ranging from the Grammys to the Met Ball and New York Fashion Week. She’s following fellow female R&B stars like Rihanna and Beyoncé who have had success with their break into fashion, expanding their brand and sartorial influence into their own lingerie and streetwear lines, respectively.

No doubt the impressive lineup of designers clamoring to dress Cardi B has only bolstered the Fashion Nova brand, which she continues to wear with the same frequency she does high-end items. Cardi B’s collection, the first celebrity collaboration for Fashion Nova, comes at a time when there is a seemingly perfect storm of her popularity and a growing appetite for authenticity and inclusivity among consumers.

The line will consist of 80 looks ranging from junior to curve, with an average price point of $40, including suiting, blouses, dresses, outerwear, denim, knitwear and accessories. In designing the collection, Cardi B said her goal was to create clothing that would blur the lines between expensive and inexpensive, with a focus on quality fabric and fit.

Every little detail to me matters,” Cardi B said. “I want to make these women look so happy — so radiant, sexy, so corporate and poppin’. I want them to look like they’re wearing Gucci and Prada, but they’re not, they’re wearing my line.”

The pre-launch promotion stays true to Fashion Nova’s roots — relying on influencers to spread the word — but on a vastly amplified stage. Cardi B, whose real name is Belcalis Almanzar, has been teasing her forthcoming collaboration with Fashion Nova on social media for several months in the same manner that she evangelizes the brand on Instagram, whether she’s wearing it head-to-toe or paired with Christian Louboutin boots and a Balenciaga bag.

Fashion Nova will have a launch event in Los Angeles starting November 14 at 8pm, featuring musical performances and drumming up even more excitement for the collection launch which happens at midnight. The event will be livestreamed for fans anywhere to watch, but the brand also has plans for a “Party with Cardi” online sweeps in which 10 customers will be flown out for the event. Shoppers will be able to purchase in real time when the collection goes live at midnight, November 15.

“Because Cardi styles our product with high end luxury brands such as Gucci and Givenchy, we will be able to slowly dissolve the perceived separation between ‘high-end’ and ‘cheap’ clothes and make trendy fashion accessible to everyone,” said Saghian in an email. “This will really resonate to a wide consumer base who essentially want it all; it doesn’t have to be one way or the other anymore.”

Read more via Business of Fashion.

Cardi B SPILLS ALL THE TEA On The Nicki Minaj Beef

Cardi B kept it real street as always by laying it all out today.

It all started after Nicki Minaj went on her radio show earlier today and said that Cardi B got beat up by Rah Ali (and some other things), Cardi took to social media and set the record straight.

A few things…

Cardi says that if Rah beat her up like Nicki said she did, there would be footage out — considering there were several clips from different angles and none of them show anything.

Cardi also asks why Nicki Minaj is offering $100,000 for leaked footage while she also claims her cameraman has the footage of this alleged beatdown.

As far as “Motorsport” is concerned, Cardi says Nicki changed her verse a few times and wasn’t feeling the last change that came in the day before they were set to do the video in which Nicki added that ‘quarterback’ line.

Cardi said that G-Eazy’s “No Limit” collaboration was presented to Nicki first, but she didn’t believe in the record so Cardi took it and Nicki was salty.

“You’re out here f*n up your legacy looking like a f*n hater!” 😅🙌🏾👏🏾

“I’ve always admired you and looked up to you cuz I used to listen to you in High School but the difference between me and these other bitches is that I don’t Suck Your Dick”

“I have nothing to worry about nobody. What another woman eat don’t make me shit!!!” 😩🙌🏽

Yall ready for ALL these facts that Cardi about to spill?

Cardi B Breaks Her Silence On Fight During New York Fashion Week In ‘W’ Magazine

Cardi B covers W magazine’s Art issue.

In the mag, she opened up about what transpired leading up to the moment she was about to put them paws on Nicki Minaj at the Harper’s Bazaar ‘Icons’ party.

“For a while now she’s been taking a lot of shots at me,” she said of Minaj, jiggling her leg. “I spoke to her twice before, and we came to an understanding. But she kept it going.” Her breaking point came when she saw that Minaj had liked, and then unliked, a tweet disparaging Cardi’s mothering skills, something Minaj has denied. “I was going to make millions off my Bruno Mars tour, and I sacrificed that to stay with my daughter,” Cardi went on. “I love my daughter. I’m a good-ass fucking mom. So for somebody that don’t have a child to like that comment? So many people want to say that party wasn’t the time or the place, but I’m not going to catch another artist in the grocery store or down the block.”

Its fun and likes til someone reaches there breaking point

Cardi B Gets Her Very Own Tom Ford Lipstick Shade

Cardi B winning streak continues

There’s famous, then there’s lipstick-named-after-you famous, and Cardi B is official latter now.

Amidst a packed (and insane) New York Fashion Week, her latest buzzy moment comes by way of Tom Ford Beauty, which just revealed a lipstick shade inspired by the rapper herself.

The beauty brand unveiled the latest Lips & Boys collection backstage at its Spring/Summer 2019 show (where Cardi sat front row). As usual, the lipsticks are named after people—and Tom Ford Beauty announced a cobalt blue shade named “Cardi” on Instagram. It’s fittingly a shade made for risk-takers and bold beauty lovers.

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Meet Cardi. #TFBOYSANDGIRLS #TFLIP #TOMFORDBEAUTY

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Last year, the Girls lipstick launches paid homage to friends and famous fans of Ford like Carine [Roitfeld], Naomi [Campbell], Dakota [Johnson], Julianne [Moore]. No word just yet on all the new lipsticks coming our way, but the assortment of shades shown include reds, corals, pinks, browns, and “nudes.”

Via Elle

Cardi B And Offset Welcome Baby

Cardi B is officially a mommy!

Cardi  took to Instagram earlier today to announce the birth of her and Offset’s baby girl Kulture Kiari Cephus.

Kiari, the baby’s middle name, is Offset’s real first name.

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Kulture Kiari Cephus 07/10/18🎀🌸 @offsetyrn

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The photo’s caption tags her husband Offset and reads the name of her baby girl and the date 07/10/18.

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Kulture :’)…no better feeling ❤️🌸

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