Fashion Nova Sells A Knockoff Of Meghan Markle’s Wedding Reception Dress

You can almost guaranteed to find whatever clothing you need for a affordable price at Fashion Nova.

Via Page Six

Thirty-five customers have reviewed the aptly named “Royal Debut Gown” on Fashion Nova’s site since July, with some saying they even wore it to their own weddings.

“Very flattering. Stretchy thick fabric so it’s not see thru. Beautiful little train on the back. Wore as my second dress at my wedding and everyone screamed as I walked back in the room!” one satisfied customer wrote. Another said their bridesmaids wore it down the aisle.

For those looking for a more high-end option, Stella McCartney is also selling versions of the now-infamous design. However, the British designer is producing just 46 replicas of Markle’s gown (23 in white, 23 in black). Those seeking to purchase will have to get an exclusive invite from McCartney herself — and each will cost £3,500, or about $4,656.

At that price, the Fashion Nova version is looking better than ever.

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Cardi B Talks Fashion + Why She Chose Fashion Nova to Partner With For A Collection

Cardi B is getting ready to launch her highly-anticipated collection for Fashion Nova and she recently spoke to Business of Fashion on why she chose to partner with fashion brand.

via BoF:

“They are always loyal to me. It’s like a friendship now,” she said of the bodycon clothing line that churns out 1,000 new items a week. “I’m also really proud of them. Their brand has sold so much, and I have sold so much at the same time and it’s like, ‘Yay, we did it!’ We both did it at the same time.”

Her collection, which goes on sale November 15, comes at a time when Fashion Nova’s popularity may just rival the rapper’s. According to a Piper Jaffray survey last week, Fashion Nova was the sixth most popular e-commerce site among upper-income teens, beating out brands including Forever 21, Lululemon and Adidas.

Since launching as an e-commerce site in 2013, Fashion Nova has managed to harness a lightning-in-a-bottle type of hype, fueled primarily by a network of prolific micro influencers who post photos of themselves wearing the curve-hugging clothing on Instagram. That, coupled with the constant flow of new product that Richard Saghian, chief executive of Fashion Nova calls “ultra fast fashion,” has catapulted the company into the top tier of online retail.

But the exposure and success has drawn competitors, who are taking a page out of the Fashion Nova playbook, as well as complaints from customers about fit and quality. As the marketplace becomes more saturated, the brand is looking to prove it can do more than churn out an endless series of disposable — and easily imitated — dresses, pants and tops.

Enter Cardi B. True to form, the rapper is as candid about her relationship with the brand (she has previously stated that she receives $20,000 a month to wear the label and promote it on social media) as she is her plastic surgery and personal life. But though she was among Fashion Nova’s earliest fans, recently, she’s worn Moschino, Tom Ford, Dolce & Gabbana and Alexander Wang for events ranging from the Grammys to the Met Ball and New York Fashion Week. She’s following fellow female R&B stars like Rihanna and Beyoncé who have had success with their break into fashion, expanding their brand and sartorial influence into their own lingerie and streetwear lines, respectively.

No doubt the impressive lineup of designers clamoring to dress Cardi B has only bolstered the Fashion Nova brand, which she continues to wear with the same frequency she does high-end items. Cardi B’s collection, the first celebrity collaboration for Fashion Nova, comes at a time when there is a seemingly perfect storm of her popularity and a growing appetite for authenticity and inclusivity among consumers.

The line will consist of 80 looks ranging from junior to curve, with an average price point of $40, including suiting, blouses, dresses, outerwear, denim, knitwear and accessories. In designing the collection, Cardi B said her goal was to create clothing that would blur the lines between expensive and inexpensive, with a focus on quality fabric and fit.

Every little detail to me matters,” Cardi B said. “I want to make these women look so happy — so radiant, sexy, so corporate and poppin’. I want them to look like they’re wearing Gucci and Prada, but they’re not, they’re wearing my line.”

The pre-launch promotion stays true to Fashion Nova’s roots — relying on influencers to spread the word — but on a vastly amplified stage. Cardi B, whose real name is Belcalis Almanzar, has been teasing her forthcoming collaboration with Fashion Nova on social media for several months in the same manner that she evangelizes the brand on Instagram, whether she’s wearing it head-to-toe or paired with Christian Louboutin boots and a Balenciaga bag.

Fashion Nova will have a launch event in Los Angeles starting November 14 at 8pm, featuring musical performances and drumming up even more excitement for the collection launch which happens at midnight. The event will be livestreamed for fans anywhere to watch, but the brand also has plans for a “Party with Cardi” online sweeps in which 10 customers will be flown out for the event. Shoppers will be able to purchase in real time when the collection goes live at midnight, November 15.

“Because Cardi styles our product with high end luxury brands such as Gucci and Givenchy, we will be able to slowly dissolve the perceived separation between ‘high-end’ and ‘cheap’ clothes and make trendy fashion accessible to everyone,” said Saghian in an email. “This will really resonate to a wide consumer base who essentially want it all; it doesn’t have to be one way or the other anymore.”

Read more via Business of Fashion.

Fashion Nova Has A Beauty Line About To Be Released

Fashion Nova, the very popular fashion brand thats became a force to be reckoned with, has plans to expand into the beauty industry.

Known for using the power of social media and using Insta-models to sell bodycon dresses and now men’s hoodies the Califronia- based brand is ready to take over the beauty world. 

In a recent Business of Fashionarticle, that profiled the companies meteoric rise, CEO Richard Saghain revealed that they are working on a beauty brand, Nova Beauty. Set to make its debut later this year or early next, Saghain said he had plans to turn Fashion Nova into a full fledged lifestyle brand.

Im not sure what beauty products the brand will launch first. If I had to take a guess, it would probably be eyeshadow palettes, lip products, lashes and highlighters. As we’ve seen over the last few years, beauty has become an extremely hot category with many new players entering the industry. 

Keep a close eye out for the #NovaBeauty hashtag for updates on the launch date and the products we can expect on social media

Will you be shopping the line once it drops? 

Who Wore It Better?!

Glowers ,both of these reality stars flexed on Instagram showing off their unique style game wearing the same Fashion Nova “Atlanta Striped Dress” — which is available for only $35!

View this post on Instagram

Loving my @fashionnova dress!

A post shared by 🇳🇮 Tammy Rivera Malphurs (@charliesangelll) on

Showing off her curves, Tammy accessoried her look with with gold pointed-toe pumps and big, gold knocker earrings.

“Yes. I’m clearly pregnant, but if one more person reminds me of how huge I’ve gotten… I’m gonna eat u,” Toya jokingly captioned her Instagram photo while accessorizing with Giuseppe Zanotti zippered ankle booties and a Prada cross-body bag.

Yall know i gotta ask….Who WORE It Better?

Im going with Toya , Tammy heels were horrible with this look

This Fashion Brand Was Googled More Than The World’s Top Designers In 2017 

Im sure you can’t scroll through Instagram without seeing dozens of your favorite celebrities and fashionista wearing an outfit from Fashion Nova, or seeing an ad from the very affordable fashion brand. And apparently their constant presence on your Instagram feed has translated into mega-success for the women’s clothing line!

Google recently released its Year In Search 2017 data and highlighted the top ten most Google-searched brands in 2017. While Gucci, Louis Vuitton and Supreme topped the list, Fashion Nova was the fourth most searched fashion brand in the United States. And quite frankly, they were the only affordable label that made the list and beat out other luxury designers like Chanel, Yves Saint Laurent, Christian Dior and Dolce & Gabbana.

So how did this dope, low-priced fashion brand like Fashion Nova make the list? It’s most likely due to the star power of some of its biggest fans. Celebrities like Cardi B, Nicki Minaj,and Toya Wright have all promoted the brand on their own Instagram feeds. Majority of everything on the site priced at under $100, who wouldn’t be tempted to shop.

The GLOW Up 4 : Fall Fashion Haul

To: All

From: Me

Date :  Oct 2

Subject : Fall Haul

__________________________________

In case I haven’t said it enough, I’ll say it once more – fall is my absolute favorite season! Im a Fall Baby ( Oct 2) , my favorite colors are burnt orange and mustard yellow , I adore  cozy sweaters , changing leaves….there isn’t a single thing I don’t love about this glorious season. In preparation for my favorite time of the year, I have been planning my fall looks and what new fashion items i need to get to complete each look. I have been slowly accumulating these pieces over the last few weeks and months, but have patiently waited to share them until a socially accepted time – after September 22 which is officially FALL

Check out these amazing pieces from Amiclubwear , Fashion Nova and Power In Black below

GLOW Up 1 : Saturday Style

To: All

From: Me plus some amazingly dope sistas

Date: July 23, 2017

Subject: Saturday Style

________________________________________

Whether its breakfast, brunch , lunch, shopping etc any excuse… is always a good excuse to get fancy. So when I decided to pick a few headturning style inspirations from some of my favorite fashion blogger.

I’m obsessed with florals , denim , bold lippies and big hair. If your stuck on what to wear next weekend for a day outing , I got you!

IG : KekeCameron
2 Piece Set : Amazon


IG : kikirajx0


IG : BeautifiedTina
Top & Jeans: dollthreads


IG : theanayal8ter
Set : Boohoo

Which LOOK is your FAVE?